William Allen~~Malik Ladhani~~Jared Wolfson~~Yusef Ahmad~~Sophie Staples~~Edward Grais~~Benjamin Bressler~~Gregory Grogan~~Ashlie Lawton~~Sara Mazurek~~Lori Lesser~~Krista McManus
January 24, 2026
Cvent Acquires Splash

1 min
AI-made summary
- Simpson Thacher is advising Cvent, Inc
- on its acquisition of Splash, an event marketing technology company
- Splash provides a platform for marketers to create and manage event programs
- The financial terms of the transaction were not disclosed
- Cvent offers a comprehensive event marketing and management platform for meetings, events, and hospitality, connecting event professionals with venues
- The legal team from Simpson Thacher covers M&A, tax, executive compensation, intellectual property, and real estate matters.
Simpson Thacher is representing Cvent, Inc. (“Cvent”) in connection with its acquisition of Splash, an event marketing technology company. Splash’s easy-to-use platform empowers marketers to create on-brand, measurable, and repeatable event programs that drive pipeline and sales. Financial terms were not disclosed.~~Cvent is a leading meetings, events and hospitality technology provider that delivers a comprehensive event marketing and management platform and offers a global marketplace where event professionals collaborate with venues to create engaging, impactful experiences.~~The Simpson Thacher team includes William Allen, Malik Ladhani, Jared Wolfson and Yusef Ahmad (M&A); Sophie Staples, Ed Grais and Benjamin Bressler (Tax); Greg Grogan, Ashlie Lawton and Sara Mazurek (Executive Compensation and Employee Benefits); Lori Lesser (Intellectual Property) and Krista McManus (Real Estate).~~
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William Allen~~Malik Ladhani~~Jared Wolfson~~Yusef Ahmad~~Sophie Staples~~Edward Grais~~Benjamin Bressler~~Gregory Grogan~~Ashlie Lawton~~Sara Mazurek~~Lori Lesser~~Krista McManus
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